Online Customer Reviews Gaining Momentum
With the popularity of online reviews, most shoppers these days peruse what other shoppers have to say before committing to a purchase. The way consumers make decisions has dramatically changed over the last decade. While standing in a store, we can now compare prices and access buyer feedback using our Smartphones. With reviews already such an…
The IoT’s influence on Brand-Consumer Relationships
As the Internet of Things (IoT) grows and more items are added to the circle of connectivity, the relationship between consumers who use the objects and the brands that manufacture them will invariably change. For businesses looking to stay relevant in the era of IoT, learning to manage and leverage the new dynamic in…
Want to Snag a Customer for Life? Here’s how!
Ask yourself: do you want short-term customers or customers for life? Here’s what you can do to ensure that your customers want to keep coming back: Turn No into Maybe It’s only a matter of time before a customer asks you to sell something that you don’t already offer, but might be able to. Perhaps…
Grandchild in college this fall? Paying tuition could save gift and estate taxes
Now’s the time of year when many young adults are about to head back to college — or to enter their first year of higher education. If you have a grandchild who’ll be in college this fall and you’re concerned about gift and estate taxes, you may want to consider paying some of his or…
4 Productivity Improvement Strategies
Regardless of what business you’re in or what your goals are, productivity is extremely important. In a time of constant movement, constant communication, and continual pursuit of achievement, we seldom feel we are ahead of that long to-do list, no matter how many completed tasks we record at the end of the day. Here are four approaches to…
Team Building & Coaching in 9 Easy Steps
Building a killer team is crucial to your success as an entrepreneur. Here’s how to do it: 1. Look for real talent. Hire people who are smarter and have more experience than you. 2. Seek out different skill sets. When you’re building a small team, it’s incredibly important that each member bring something different to the…
Michigan’s Business Personal Property Tax Is History
Proposal 1 has passed in Michigan, eliminating the state’s business personal property tax. It guarantees that Michigan's local jurisdictions have a source of revenue to replace amounts previously collected as business personal property tax – a primary funding source for cities and towns. The proposal aimed to repeal the personal property tax and replace property…
Your Guide to a Light Bulb Moment
Have you ever noticed that when you walk away from a problem for a while, a new idea or solution just pops into your head out of nowhere? Sometimes, you just need a break if you’ve hit a creative wall. Watching the cursor blink endlessly isn’t a solution, so try these ideas out and see…